{"title":"Protein","description":null,"products":[{"product_id":"peanut-butter-cup-puff","title":"High Protein Low Calorie Gluten Free Peanut Butter Cup Puff","description":"\u003cp\u003ePeanut Butter Cup Puff is a high-protein, low-calorie bar that combines a rich chocolatey center with a smooth, sweet peanut butter coating. Each bar provides 17g of protein with just 150 calories and a gluten-free formulation, making it an enjoyable choice for everyday snacking.\u003c\/p\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67476367114544,"sku":"PFB0357","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/PeanutButterCup_Puff_DTC_LP_02_hover_250414.jpg?v=1786154850"},{"product_id":"pink-lemonade-squeeze","title":"Built Sour Puff 12 Pack Pink Lemonade Squeeze Protein Marshmallow Treats","description":"\u003cdiv style=\"background-color: transparent; color: #000000; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cb\u003e1 Box of 12 Pink Lemonade Squeeze Sour Puff\u003cbr\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan style=\"color: #990404;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eIntroducing BUILT Sour Puff! The marshmallowy, protein-packed, goodness of BUILT Puff you know and love, with a tangy center -- a sweet and tart coating -- and topped with crunchy sugar sprinkles!\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003ePink Lemonade Squeeze\u003c\/strong\u003e delivers a refreshing zing of classic pink lemonade candy flavor, blending bright citrusy tartness with a smooth, sugary sweetness that hits like a nostalgic summer sip in every bite.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67476367409456,"sku":"PFB0369","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/SourPuff_PinkLemonadeSqueeze_Stack_DTC_Hover_12CT_Carton-H-Back_251017_1.jpg?v=1786154858"},{"product_id":"salted-caramel-puff","title":"Pack Of 12 Salted Caramel Protein Puffs","description":"\u003cdiv style=\"background-color: transparent; color: #000000; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; text-align: left;\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cb\u003e1 Box of 12 Salted Caramel Puff\u003cbr\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"background-color: transparent; color: #000000; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; text-align: left;\"\u003e\n\u003cspan style=\"color: #000000;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background-color: transparent; color: #000000; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"bb-margin-bottom-15px\"\u003e\n\u003cdiv class=\"bb-product-details-description\"\u003e\n\u003cp class=\"bb-pdp-description\"\u003e\u003cmeta charset=\"utf-8\"\u003eMeet your new obsession: the all new \u003cstrong\u003eSalted Caramel Puff\u003c\/strong\u003e! Imagine a fluffy, protein-packed center wrapped in a rich milk chocolatey coating and topped off with a sprinkle of sea salt for that perfect sweet-salty combo. With 17g of protein and only 140 calories, it's the guilt-free treat that satisfies your cravings and fuels your day. Get ready to savor every bite!\u003c\/p\u003e\n\u003cp class=\"bb-pdp-description\"\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cstrong\u003eNEW:\u003c\/strong\u003e\u003c\/span\u003e 4ct Box Option \u003ca title=\"Salted Caramel Puff 4ct Box\" href=\"https:\/\/built.com\/products\/salted-caramel-puff-4ct-1\"\u003eCLICK HERE\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67476367704368,"sku":"PFB0295","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/web_hover.jpg?v=1786154870"},{"product_id":"12ct-sour-puff-variety-box","title":"12ct Sour Puff Variety Box Marshmallow Protein Bars","description":"\u003cdiv style=\"background-color: transparent; color: #000000; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cb\u003e1 Box of 12 Sour Puff Variety (4 bars of each flavor)\u003cbr\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan style=\"color: #990404;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-teams=\"true\"\u003eIntroducing BUILT Sour Puff! The marshmallowy, protein-packed, goodness of BUILT Puff you know and love, with a tangy center -- a sweet and tart coating -- and topped with crunchy sugar sprinkles! Try em’ all with our variety pack! \u003cbr\u003e\u003cbr\u003e4x Blue Razz Blast Charge is a flash back to your favorite blue raspberry gummy candy flavor.  \u003cbr\u003e\u003cbr\u003e4x Sweet Peach Punch delivers a juicy burst of peaches n’ cream candy flavor in a perfect swirl of sweet and tangy. \u003cbr\u003e\u003cbr\u003e4x Green Apple Crush has crisp sparkling apple flavor with a mix of sweet and tart that will leave your taste buds dancing.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67476367999280,"sku":"MBB0022","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/SourPuff_MixedBox_Stack_DTC_Hover_12CT_Carton-H-Back_260204_1.jpg?v=1786154878"},{"product_id":"mint-chip-puff","title":"Mint Chip BUILT Protein Puff Bars Box Of 12","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e1 Box of 12 Mint Chip BUILT Puff Protein Bars\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy a mint chocolate chip protein bar puff that combines 17g of protein in a light, airy texture. 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Built around high-quality whey protein isolate, this formula delivers fast-absorbing protein to help fuel muscle repair and recovery after intense training sessions. Whether you're building muscle, maintaining lean mass, or increasing your daily protein intake, Animal Isolate Loaded Whey provides a convenient and effective solution.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eProtein is one of the most important nutrients for athletes and active individuals. Animal Isolate Loaded Whey helps support your nutritional needs by providing a high-quality protein source that can be used after workouts, between meals, or anytime additional protein is needed throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned for serious athletes and fitness enthusiasts, Animal Isolate Loaded Whey combines quality ingredients with great taste and excellent mixability. The fast-digesting nature of whey isolate makes it an ideal choice for post-workout recovery and lean muscle-building programs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you're training for strength, muscle growth, athletic performance, or overall fitness, Animal Isolate Loaded Whey can help support your goals while making it easier to meet your daily protein requirements.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e• Supports muscle recovery after training\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Helps increase daily protein intake\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Fast-absorbing whey isolate protein\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Supports lean muscle maintenance and growth\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Great tasting and easy to mix\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIdeal For\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e• Bodybuilders\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Strength athletes\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Fitness enthusiasts\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Lean muscle-building programs\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e• Post-workout recovery support\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eFrequently Asked Questions\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eQ: What type of protein is Animal Isolate Loaded Whey?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA: Animal Isolate Loaded Whey is a whey protein isolate-based formula designed to support muscle recovery and lean muscle growth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eQ: When should I take Animal Isolate Loaded Whey?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA: It can be used after workouts, between meals, or anytime you need additional protein throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eQ: Is whey isolate good for muscle growth?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA: Whey isolate is a popular protein source among athletes because it provides fast-digesting protein that supports muscle recovery and growth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eQ: Can I use Animal Isolate Loaded Whey while dieting?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA: Many athletes use whey isolate during cutting, maintenance, and lean muscle-building phases because it provides quality protein support.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eQ: Can I stack Animal Isolate Loaded Whey with creatine?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eA: Yes. 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Order now and treat yourself to a burst of strawberry bliss!\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67519252824368,"sku":"PFB0334","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/StrawberriesNCream_Puff_DTC_LP_02_hover_250203.jpg?v=1786762541"},{"product_id":"12ct-mixed-box","title":"12ct Mixed Box","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e1 Box of 12 Mixed Flavor BUILT Puff Protein Bars\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis 12-count mixed protein puff box combines high-protein, low-sugar puffs in six assorted flavors for a convenient way to enjoy variety. 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Try the Churro Puff today!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Apex Fitness","offers":[{"title":"Default Title","offer_id":67519252857136,"sku":"PFB0006","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/1097\/0928\/files\/Churro_Puff_DTC_LP_02_hover_250422.jpg?v=1786762541"},{"product_id":"chocolate-milkshake-puff","title":"Chocolate Milkshake Puff","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e1 Box of 12 Chocolate Milkshake BUILT Puff Protein Bars\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis chocolate milkshake protein puff bar delivers a fluffy, cloud-like texture wrapped in a decadent milk chocolate coating for a rich, indulgent snack. 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